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Survey: PR agencies are charging clients more for CEO time
[ad_1] NEW YORK: The hourly rate PR agency CEOs charge clients grew nearly 10% last year, compared to 2017, according to a survey of rates by M&A consulting firm Gould+Partners. The survey, released on Tuesday, asked 41 “best in class” PR shops for the hourly rates of employees, from the CEO down to account coordinators. …
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Have we been overestimating Ogilvy’s PR numbers?
[ad_1] WPP is always the last major marketing services holding company to report its numbers and this quarter it quietly changed the way it structures its sector reporting and restated last year’s comparatives. The PR & Public Affairs bucket has been renamed simply PR. And Ogilvy’s PR numbers have been moved from the PR bracket …
Have we been overestimating Ogilvy’s PR numbers? Read More »